Sales and belief

I constantly do a reality check on what I hear. That's why I like jokes that start, "A ____ goes into a bar, and ...", so I can go into a willing suspension of disbelief.
Sales resistance stems from that same trait.
Making sales sometimes involves leading people on into their own fantasies.
Often, ballroom dancing depends on that fantasy aspect of the activity, but the way I teach and promote classes does not.
I see people who have come from the hard sell studios, and I pull back. They will not see that from me.
In some ways, I'm sorry because the approach can work, and I truly believe that dance can enrich any life.